Rockwell Automation, Inc. (NYSE: ROK), the world’s largest company dedicated to industrial automation and digital transformation, today announced that Risoul, a company with more than 48 years of experience in innovative solutions for the electrical industry in the Mexican market, has established operations in Spain to become a new distributor for Rockwell Automation in the Catalan market.
The Spanish subsidiary of Risoul, Risoul Ibérica, located in Les Franqueses del Vallès (Barcelona), will sell Rockwell Automation’s full portfolio of products, solutions, and services in Catalonia and will support its customers with a team of engineers that cover field sales, product-application consultancy, and consultancy for machinery builders.
The goal of the partnership is to offer an omnichannel experience to customers in the industrial automation, digitalization, and IIOT technologies domains.
This agreement sees Rockwell Automation extending its current PartnerNetwork™ ecosystem in Spain – which is already highly active – with a company that offers extensive experience in business development for Rockwell Automation in Mexico.
Eric Chalengeas, regional vice president for South Europe at Rockwell Automation, explains: “Risoul is one of the best distributors of Rockwell Automation in Latin America. It knows Rockwell, our products and business model, so its contribution in the Catalan market will be crucial to consolidate the offering of added-value services to the customers.”
According to Gerardo Ayala, CEO of Risoul: “This partnership with Rockwell Automation in Europe extends our successful collaboration in America and allows us to address the Spanish market with excitement and confidence. We want to play our part to expand the efficiency, safety, and profitability of Rockwell projects in Catalonia.”
As a specialist distributor of Rockwell Automation, Risoul will not only sell Rockwell’s automation and control products, but will also focus on analytics, digital engineering, cybersecurity solutions and software in order to provide a complete offering to customers.
Christian Reuter, regional vice president for market access in EMEA at Rockwell Automation, comments: “This agreement between Risoul and Rockwell strengthens our existing PartnerNetwork™ ecosystem in Europe and Spain thanks to the addition of companies that provide a solid experience of the Rockwell ecosystem.”
Both companies have invested in cutting-edge information systems to create a product inventory that support immediate availability. Risoul Ibérica will offer a variety of products with the goal of delivering them within 48 hours, thanks to the support of product availability and proximity logistics management.
About the Rockwell Automation PartnerNetwork™
Rockwell Automation believes we're better together—and we do our part by delivering an expansive, global partner ecosystem of market-leading technology, superior support and services, and an integrated and streamlined approach to business. Succeed on an international scale by utilizing our network's breadth of innovative technologies and services that no single vendor can provide alone. To learn more about how the PartnerNetwork™ is helping to deliver the value of The Connected Enterprise, visit PartnerNetwork Program.
About Risoul
RISOUL, with almost half century of experience in the industrial market, offers a specialized support to the companies by means of its strategic divisions: Automation, Electric Equipment, and Industrial Networks. Headquartered in Monterrey, Nuevo León (Mexico), Risoul has more than 500 employees always available to provide a fully customized and streamlined support according to the needs of our customers. We represent the leading brands in the automation and industrial electricity markets, providing the best products and technologies for our customers.
Our presence in Spain is supported by a big distribution center for the industry and seamless logistics that enables us to provide deliveries and emergencies within 24 hours.
Based on our philosophy always oriented to the customer, we offer an added value through our sales engineers, product specialists, and a strong group of operations, logistics, and administration who are always available to provide fully customized and streamlined support according to the needs of our customers.
At Risoul we share the vision and passion of Spain, with a high business ethics and the goal of being at the forefront, with the best products and services of the industry in order to offer Solutions Without Frontiers. For more information on how we can integrate in your industry sharing and exchanging expertise and technology for the sake of development and innovation, please visit www.risoul.com.mx
